Our Expertise

Product Development

Evaluation & Insights
  • Heuristic evaluation
  • Benchmarking
  • Accessibility & usability testing
  • Information architecture testing
  • UX & CX experience testing
  • RITE testing

Strategic Foresight
  • Vision workshops
  • Journey mapping
  • Product roadmapping
  • Concept ideation
  • Product strategy
Perception & Adoption Insights
  • Brand perception & risk analysis
  • Out-of-box experience

Connecting the dots 

Collaborative Creation
  • Wireframing
  • Prototyping
  • Co-design workshops
  • Interaction design
  • Rapid experimentation
Scalable Architecture
  • Design system implementation
  • Scalable design architecture
  • Design–Engineering Handoff
  • QA & Implementation Support

Our Team

Kelly TerryKelly Terry
Kelly Terry

Managing Partner

Kelly Terry

I thrive on variety and exploration

Tom Thornton
Tom Thornton

Partner

Tom Thornton

Mantra: “Mise en place”

Mike Todd
Mike Todd

Operations Director

Mike Todd

Sometime artist. Full-time family-man. Neurotic problem-solver.

Ken Copelin
Ken Copelin

Research Director

Ken Copelin

Proud husband, animal lover, car guy, avid reader, computer nerd. 

Christina Enriquez
Christina Enriquez

Creative Director

Christina Enriquez

A constantly curious, shark enthusiast, pizza loving mom of two (fur and human) babies

Ryan Holm
Ryan Holm

Design Director

Ryan Holm

Typography junkie with a penchant for the outdoors

Tanya Marinkovic
Tanya Marinkovic

Principal Designer

Tanya Marinkovic

Gastro-tourist. Tea collector. Art Nouveau admirer.

Cliff Hwang
Cliff Hwang

Senior Designer

Cliff Hwang

Basketball, boba, ATLA enthusiast from Taiwan

Amiel Samai
Amiel Samai

Senior Designer

Amiel Samai

Just your average plant mom, generation wh(y) so serious, concert junkie

Osiris Ramos

Senior Designer

Osiris Ramos

New urbanist music geek always seeking new adventures.

Elle Carnley

UX Researcher

Elle Carnley

Sleepy bookworm, pun connoisseur, and amateur vegan cook.

Gaby Leyva-Muramatsu

UX Researcher

Gaby Leyva-Muramatsu

Pretty sunset chaser, Tajín fiend, psych book lover. More often than not laughing with my husband:)